We make sure your MARKETING is ‘privacy compliant’
It’s not about compliance with the law. Our unique training style is to focus on how the law impacts on marketing processes, and how you can use the DRIVERS of privacy .. LAW and INDIVIDUAL awareness .. to drive real business benefits.
Get your marketing staff to write BENEFIT DRIVEN privacy policies that target WHY people should consent/provide personal data.
“Tick here to opt-out of marketing” AAAAGGGGH!